Google lays great importance on neat text links. Moreover, in order to have a navigable site; Google clarifies that a site in operation must have one minimum static text link through which all the pages on the site can be reached. The first point is neat text links. In fact, often even the texts are camouflaged. The color of text gels with the background. This is a manipulative technique to run through the Google spiders. Such texts are generally unsolicited contents. Google takes great care to filter these out. So be in the know.

Google stresses on text links because often it cannot read images. Images generated through flash pages and flash splash pages are instantly filtered out by Google algorithms, no matter how good they are. So your web developer knows what to do about these.

Google uses bots or crawler or spider to retrieve information from a site. Images hinder such information. The search engine copies the web content on its index and uses it to siphon visitors for the site on a later day. Obviously, you have to be high up on the Google ranking ladder for this to happen. A Google spider simulator is software that will quickly let you know what part of your site is available to be trapped by Google. Make necessary changes and you will be right up there.

Also remember not to play games with Google through smart language operation. For instance, if you are using JavaScript, make sure that you are not hiding any index. Place the same text in the no script tag and JavaScript. Showing Google something and processing something else is a black hat method. It could still pass in the past but with sterner Google web master guidelines today, it is no more possible.

Site should also follow clear patterns of hierarchy. This implies that the sites should set their pages in terms of highest significance-lowest significance. You should also have a linear structure. For instance Wal-Mart- stainless steel accessories; shoe accessories; clothing accessories is the correct pyramid. Clothing accessories- shoe accessories; Wal-mart; stainless steel accessories is the wrong structure. It makes it confusing both for the search engine and the visitors.

Always offer a proper site map to the user to make his navigation easier. This way, they will be adequately guided through various links. This brings us to links, a vital strategy of web economizing. While you can look to purchase links for the purpose of advertising, it is unethical to buy links for the purpose of boosting search results. Google has made it mandatory for a website owner to pre-state what they are looking to do with the link.

No site floats on the web space for charity. Well, this is a false statement. There are many non-profit seeking sites but at the same time a commercial site always looks to monetize. It does a lot in order to be able to do so. It hires SEO firms to be updated with Google algorithms and shift in SEO trends.

It hires perfectly trained webmasters who can be their developer, planners and executers. These web masters produce the layout of the site, and keep it dynamic with a change here and there. These are also the people who tackle spam, Trojan, fire wall worries of the site. Overall, these are the people in charge of a site.

How does a webmaster championed in various programming languages and all kinds of flash pages and link loading know the art of core revenue generation. Well! That’s easy as well these days. You can make money in a million ways on internet. The one that’s catching big is generating revenue through videos.

Just copy-paste many kind of videos on your site; these can be about anything. Statistically it is seen that erotic videos, celebrity videos, fun videos and adrenalin pumping videos attract a lot of traffic. So you can simply look to upload a host of such videos on your site? It will lead to traffic in a short while. Now, these links are not yours and unless you have an affiliate tie-up, you can hardly put a big PPC on it. What you can do is place ads all along the site.

If your videos are good then they will retain traffic. Human beings are a curious lot. If they like something, they tend to think that the adjoining thing will also be likeable. This traffic will then click on such ads. This is where you can generate money again.

You can look to connect these ads through many ways. It can be a tie-up with some merchant site and you can act as an affiliate, this means each time they click on the ad, they will be directed to the merchant site. The merchants’ then pay you commission for your effort. Money can also be paid through fixed monthly salary.

You can also tie up with partner websites and make money by using their customized ads. The overall idea is to generate revenue and the video links and posts can bean ideal way to further lure the traffic. coming back to the links, its ideal to take them from various sources so that even the very savvy visitor will see at least a couple of fresh videos on your site. You can also use your own video club to roll in few very rare and impeccable videos on net.

Remember, the webmaster is a skilled person. He knows how to tackle the changing trends of a search engine and he also knows what to do with diverse programming languages. He would surely know how to generate revenue through videos. Idea is to give him all the power he needs to make the videos more charming, we mean the background images on the site that compliments the videos.